Our Story
About
Berallure
"At Berallure, each fragrance is an invitation to slow down and savor the present moment."
Born from a passion for exceptional fragrances, Berallure offers a complete range of olfactory products for home, office and car. Each creation is designed to bring elegance and well-being into your daily life.
What makes Berallure different
Perfumes inspired by luxury hotels
Berallure diffuser oils recreate the iconic scents of legendary hotels like the Wynn Las Vegas and the Shangri-La. Customers aren't just buying a fragrance; they're treating themselves to an enchanting escape. A unique offering in the Canadian home fragrance market.
Reusable and handcrafted containers
Genuine coconut shells and thick glass bowls. Nothing is disposable. The container becomes a decorative element once the candle has burned down. Sustainable luxury, not just a marketing ploy.
Designed for real life
Each product addresses a real need: fatigue after work, humidity in the car, household odors. Berallure is not just a decorative object; it's a functional wellness tool designed for active people who deserve peace of mind.
Based in Montreal, with a presence throughout Canada
24-hour delivery in Greater Montreal. Free shipping on orders over $300 across Canada. Local trust combined with national reach: a competitive advantage over general online stores.
Gourmet Aesthetics — A candle you won't want to burn
The sculpted wax fruits and candies presented in coconut bowls look like real desserts. Customers receive a work of art. The "wow" effect upon opening the package is very real and naturally generates positive word-of-mouth.
Handcrafted with premium quality oils (up to 15%)
100% natural soy wax. Fragrance concentration up to 15%, well above the industry average (6-8%). Every detail is handcrafted and meticulously made. Crafted with love, not mass-produced.
OUR VALUES
Elegance
Each product is designed to be a centerpiece — beautiful enough to be displayed, luxurious enough to be given as a gift.
Sustainability
We believe in zero waste. Our containers are designed for a second life and we use 100% natural soy wax.
Serenity
Our mission is your peace of mind. Each fragrance is designed to transform your space into a haven of peace.